Mind Over Machine: An Introduction to Generative AI

Technology and Innovation
Design, Creativity
Workshops / Masterclass
Saturday, 28th September 2024
From 10:00am to 2:00pm (UAE)
315 AED

Details

Decode the mystery of Generative Artificial Intelligence (Gen AI) with Creative and Innovation Director, Group M, Yohan Wadia as he teaches how to craft stories with ChatGPT and generate art with Midjourney

Calling students, homemakers, creative enthusiasts, and artists—join us for a half-day interactive session and watch your imaginative skills come alive!

Bring your iPad / Tablet and design your AI Masterpiece.

 

Highlights:

• Learn the basics of AI, including simplified terminology and concepts.

• Get hands-on with ChatGPT to generate text, based on simple prompts. You can write a letter or even a blog in just a few seconds.

• Explore practical AI tools like Midjourney to convert text prompts into stunning artwork and videos.

• Through group activity, create your storyboard and generate an artwork from a fantasized image on your iPad / Tablet

Faculty

Yohan Wadia

Yohan Wadia

Creative and Innovation Director, Group M

Yohan is a seasoned creative professional with over 14 years of experience in the field of visual arts and design. Throughout his career, he has served as a brand consultant and creative strategist, with a particular focus on innovative solutions that blend traditional artistry with cutting-edge technology. Yohan has spent six of those years as the Head of Department and Trainer at FX School in Mumbai, one of India's leading media schools, where he played a pivotal role in shaping the next generation of creative talents.Currently, Yohan holds the position of Creative and Innovation Director at Group M, one of the world's foremost media houses. In this role, he has led creative initiatives for an impressive roster of clients, including industry giants such as Nestle, Landmark Group, Huawei, Philips, Chevron, Michelin, Colgate, Friesland, Emaar, Nshama, Ain Dubai, AXA, and ADGM.Yohan has also been instrumental in driving award-winning campaigns, including one particularly innovative campaign for Chupa Chups that was incepted and driven by AI under his guidance. This groundbreaking campaign garnered significant attention and was nominated for the prestigious Cannes Lions Awards in 2024.Over the past few years, Yohan has delved deeply into Generative AI, integrating his learnings into his self-initiated project "Superheroes of Satwa," which garnered viral attention across the UAE last year. His passion for AI and its potential to transform creative processes has also led him to deliver talks at World Art Dubai for two consecutive years, where he has shared insights on the intersection of AI and art. Additionally, Yohan has conducted workshops on Generative AI across Group M's clientele, further cementing his reputation as a thought leader in this emerging field.

Read more


Blog

The Ubiquity of AI

Artificial Intelligence (AI) has seamlessly integrated into our daily lives, transforming various industries and redefining how we live and work. From advanced problem-solving and decision-making to the technology embedded in everyday tools, AI is revolutionizing our world. At its essence, AI involves computer systems that perform tasks typically requiring human intelligence, such as reasoning, learning, and problem-solving. As AI technology advances, it finds applications in a growing array of fields, from mobile apps and chatbots to customer support and beyond.


Diverse Applications of AI

AI is becoming an indispensable tool across different sectors. In finance, AI algorithms aid in risk assessment, fraud detection, and investment portfolio management. In healthcare, AI-driven systems enhance disease diagnosis, facilitate drug discovery, and tailor personalized treatment plans. The creative industries, including fashion and real estate, are also leveraging AI to improve decision-making, streamline workflows, and offer customized experiences. As AI’s reach expands, understanding how to integrate this technology into daily operations is crucial. Businesses that effectively harness AI can unlock new efficiencies, foster innovation, and maintain a competitive edge.


Mastering AI in a Rapidly Evolving World

In today’s fast-paced world, AI’s omnipresence necessitates that individuals learn how to utilize this transformative technology. Fortunately, learning AI is accessible with practice and dedication. Begin by identifying the specific area where you wish to apply AI, whether for personal use, business objectives, or career goals. AI spans various disciplines, including machine learning, deep learning, computer vision, robotics, and natural language processing. Engaging in hands-on projects and joining AI communities can enhance your skills and enable you to apply them effectively in real-world scenarios.

 

Essential AI Tools to Explore

Beyond ChatGPT, a plethora of AI tools are available for exploration and mastery. For creative writing, Sudowrite offers assistance in idea generation, storyline expansion, and prose refinement. Squirrel AI provides personalized educational plans and adaptive learning experiences. IBM Watson Assistant delivers enterprise-level solutions for customer service and process automation. Other notable tools include Replica for personal assistance, Aisera for technical support, and Ada for e-commerce engagement. In the realm of art creation, tools like Midjourney, DALL-E-3, Adobe Firefly, and Binge Image Creator offer unique capabilities. Staying informed and experimenting with these AI tools can significantly enhance productivity, creativity, and overall work quality.

 

 

 

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