A conversation with Professor and Award Winning Author Dr. Amra Sabic-El-Rayess, CEO, Barunson E&A Brian Park and Founder and Chairperson, Avid Learning Mrs. Madhu Ruia focusing on how cultivating cultural intelligence
is of paramount importance for today’s youth in the increasingly interconnected
diverse world. The discussion exploring strategies to thrive in a multicultural
world will be moderated by Journalist and
Presenter, Dubai Eye 103.8 Sonal
Rupani.
Understanding Cultural Intelligence
Cultural Intelligence, also known as Cultural Quotient (CQ), is a
concept introduced in 2003 by Professors Christopher Earley and Soon Ang. It is
derived from the concept of IQ, and Earley and Ang defined Cultural
Intelligence as an individual's ability to adapt to new cultural settings.
Developing Cultural Intelligence can be achieved through various strategies,
such as seeking out diverse experiences, engaging in cross-cultural training
programs, building relationships with individuals from different cultures, and
continuously expanding one's knowledge about global affairs. Possessing a high
level of Cultural Intelligence enables individuals to enter new environments
with confidence and make informed judgments based on observation and evidence,
rather than relying on stereotypes or assumptions. It fosters effective
communication, collaboration, problem-solving, and decision-making across
cultural boundaries.
Components of Cultural Intelligence
Cultural Intelligence comprises several components that synergistically
enhance an individual's ability to navigate diverse cultural environments. The
first component is the Head, involving the knowledge and understanding
essential for proficient CQ. This encompasses observation and research,
enabling individuals to gather information about various cultures and customs.
The second component is the Body, which emphasizes translating cultural
insights into visible actions. This entails the capacity to adapt one's
behavior, communication style, and body language to interact effectively with
individuals from different cultures. The third component is the Heart,
symbolizing a high level of CQ where individuals are self-assured and unafraid
of making mistakes or encountering misunderstandings in cross-cultural
situations. It involves having confidence in one's abilities and maintaining an
open-minded approach to learning from others.
Significance of Cultural Intelligence
Cultural Intelligence facilitates expansion into culturally diverse
markets, both domestic and global, and plays a significant role in fostering
collaboration among individuals from varied corporate cultures, traditions, or
nationalities. It inspires creativity and drives innovation by incorporating
different cultural perspectives in the workplace. Enhanced cultural
intelligence enables individuals to become more sensitive to others, ensuring
the effectiveness of multicultural teams. A company that values diversity,
inclusivity, and cultural sensitivity is likely to experience increased
productivity and efficiency. Culturally intelligent workforces demonstrate
better tolerance, trust, and understanding of global colleagues. Cultural
Intelligence aids in understanding local cultures, immersing oneself in their
ways and mannerisms, and mirroring the gestures of those around you, ultimately
leading to an increased ability to communicate and interact with culturally
diverse customers. Culturally sensitive leaders proficiently manage the
dynamics of multicultural groups.
Multiculturalism
The concept of multiculturalism is
grounded in the belief that society can benefit from preserving, respecting,
and even encouraging cultural diversity. Multicultural communities are
characterized by individuals who retain, pass down, celebrate, and share their
unique cultural traditions and ways of life. This includes language, cuisine,
customs, art forms, music, festivals, and more. The presence of diverse
cultures in a society allows for a vibrant exchange of ideas and experiences.
Multiculturalism promotes social cohesion by fostering understanding and
acceptance among different cultural groups. It encourages individuals to
appreciate the values and perspectives of others while maintaining their own
cultural identity. By embracing multiculturalism, societies can create an
inclusive environment where everyone feels valued and respected.